Curl Co. Productions

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AMI Safety Series Rebrand

09.30.2015 by Hayley Rollason //

Produced whilst employed at IAG Research Centre, this series was a rebrand of previous advocacy videos produced for other IAG brands and refreshed for New Zealand audiences. With a bright and cute look, most of the work surrounded adapting the animations and motion graphics to fit the look and feel of AMI. Swapping out the clean science look of RACV or the friendly, trendy NRMA Insurance for bouncing bright yellow speech bubbles.

As there was a tight deadline for this project and some scripting to accompany, reflecting law differences between Australian and NZ, so we spread out the rebrands across myself, my colleague and a contractor that assisted with projects from time-to-time. We set out how we were approaching the branding first, in order to maintain consistency across the series.

Categories // After Effects, Animation, Camera Work, Editing, IAG Work, Motion Graphics, Portfolio, Video, Web Video Tags // advocacy, AMI, AMI Insurance, Autocar, IAG, New Zealand, Rebrand

Showreel

https://vimeo.com/491440492?loop=0

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Feedback

“It’s been such a pleasure working with Hayley and I highly recommend her for creating a quality animation video.”


Mitsuki Sato
Education Consultant
PEACS

Full recommendations available here

Animation and motion graphics services
2019-08-06T14:03:51+10:00

Mitsuki Sato
Education Consultant
PEACS

Full recommendations available here

"It's been such a pleasure working with Hayley and I highly recommend her for creating a quality animation video."
https://curl.co/testimonials/pleasure-working-hayley-highly-recommend-creating-quality-animation-video/

“If you are looking for a creative animator who listens and executes every time, Hayley is your person.”


Jason Nealon
Co-founder
Troppolicious

Full recommendations available here

Animation and motion graphics services
2020-10-15T11:39:39+11:00

Jason Nealon
Co-founder
Troppolicious

Full recommendations available here

"If you are looking for a creative animator who listens and executes every time, Hayley is your person."
https://curl.co/testimonials/if-you-are-looking-for-a-creative-animator-who-listens-and-executes-every-time-hayley-is-your-person/

“Hayley brings positivity, professionalism and diligence to every project she works on.”


Rachel Hogan
Visual Content Producer
IAG

Full recommendations available here

Animation and motion graphics services
2020-10-15T12:50:01+11:00

Rachel Hogan
Visual Content Producer
IAG

Full recommendations available here

"Hayley brings positivity, professionalism and diligence to every project she works on."
https://curl.co/testimonials/hayley-brings-positivity-professionalism-and-diligence-to-every-project-she-works-on/

“we were really impressed with her artistic skills and quality of work”


Rita Francis
AOD Project Officer
QAIHC

Full recommendations available here

Animation and motion graphics services
2021-08-27T11:17:33+10:00

Rita Francis
AOD Project Officer
QAIHC

Full recommendations available here

"we were really impressed with her artistic skills and quality of work"
https://curl.co/testimonials/we-were-really-impressed-with-her-artistic-skills-and-quality-of-work-2/

“Our expectations were met with a very high standard”


Samuel Carroll
Project Officer
WTMA

Full recommendations available here

Animation and motion graphics services
2021-08-27T11:22:43+10:00

Samuel Carroll
Project Officer
WTMA

Full recommendations available here

"Our expectations were met with a very high standard"
https://curl.co/testimonials/our-expectations-were-met-with-a-very-high-standard-2/
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