After Effects Archives - Page 18 of 20

Autonomous Emergency Braking

11.14.2014 by Hayley Rollason //

Produced whilst employed at IAG Research Centre, this video was produced to accompany a media release regarding Autonomous Emergency Braking and the premium price reduction launched by NRMA Insurance for cars where the technology functions well and is standard. See an example media response here.

As a small explainer that was launched on YouTube and internally, it was mostly a matter of using the content of the media package. To add some more interest we green screened Robert McDonald, NRMA Insurance Research Manager, and incorporated shots of toy cars that also have AEB.

Tech Specs:
Shot on Canon DSLR and Sony EX1r with a combo of natural and LED light panels.
Edited in Adobe Premiere Pro, keying and graphics were produced and animated in After Effects.
Voice over by Joel Phillips.
Music sourced from AudioMicro.

https://www.youtube.com/watch?v=-XWkzPg8Nps

ReachOut.com Virtual Tour

11.11.2014 by Hayley Rollason //

ReachOut.com recently produced a virtual tour of their services. Doing such great work, it is important to share with people how to access their help. What good is their assistance if those that need it cannot find it. Being hosted by Brendan Cowell, the ReachOut.com Ambassador, should certainly help them get noticed.

I was asked to produced the motion graphics. Using basic After Effects I was able to put together the introductory animations along with the infographics and visual aids to Brendan’s explainer.

Alongside this virtual tour were 4 personal stories of situations in which ReachOut.com helps young people struggling with stress, sexuality, alcoholism and drug abuse, as well as depression and suicide. I was able to produced the animations for these videos too.

ReachOut.com Personal Stories

11.09.2014 by Hayley Rollason //

Alongside the virtual tour, hosted by Brendan Cowell, ReachOut.com asked me to produce animations to integrate with the live action personal stories of the 4 people below. Dealing with issues of stress, sexuality, depression and suicide, and drug and alcohol abuse, the stories needed to be engaging, emotional and not disrespectful to the struggles young people face.

The director, Brendan Cain, asked me to draw the room around world of the our young people in there retelling of hard life situations.

Using Illustrator, I took stills from each of the shots, drew the room around the shots and then brought these into After Effects. As these scenes were shot on a white cyclorama I was able to very simply use a luma track matte of the live action video to mask the sections of the room blocked by actions and then tidy up the areas that did not mask well. This took particularly long with Amanda’s story, partly due to the fact that she was the first attempt, but also because her scenes are more intricate and complex. Although it is this story and Nick’s struggle with sexuality that I am most happy with the result.

For a basic tutorial on how to use the luma matte check out Track Mattes 101.

I would love to know what you think. Feel free to leave me a comment, or many comments for that matter.

Tech Specs:
Graphics produced in Illustrator and animated in After Effects.

Amanda’s Story