Curl Co. Productions

Freelance animation, illustration & motion design

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Messy Merging

10.14.2015 by Hayley Rollason //

Produced whilst employed at IAG Research Centre.

Categories // After Effects, Camera Work, Client Work, Editing, IAG Work, Motion Graphics, Portfolio, Video, Web Video Tags // brand advocacy, IAG, iag research centre, insurance, merging, nrma, NRMA Insurance, research centre, social media, web video

Safest Fleet

10.12.2015 by Hayley Rollason //

Produced whilst employed at IAG Research Centre, this video is aimed at businesses and highlights the mutual benefit of a Safe Vehicle Policy for businesses, their employees, and the wider community. This is a policy that ensures the fleet vehicles that a company purchases are of the best possible ANCAP safety rating. Speaking to directly to businesses, we wanted to frame the video in a way to show that a Safe Vehicle Policy makes business, financial, and emotional sense.

This video involved several interview shoots, including two in Melbourne that were outsourced to a local team. My roles on this project included collaborating in the script writing, shooting a few of the interviews, shooting montage footage, and the motion graphics. The motion graphics allowed me to play with Particular, the After Effects particle-based plugin from Red Giant.

My colleague also collaborated in script writing, shot a few of the interviews and took on the edit. This was a very low budget project so we resorted to sourcing clips from previous projects and shooting around the office. We rounded up people in the office for various shots, including shots of ourselves and even my mum and brother. We also used a member of the client’s team for the voice over, recording it ourselves in our mini sound booth.

In order to get the message out, our client launched the video with a press release. The story was picked up by two industry media outlets, Insurance Business Online and Insurance News.

Insurance News Article
Insurance News article in response to Safest Fleet media release.

For more information on Safe Fleet policies contact the National Road Safety Partnership Program.

Tech Specs:

  • Shot on Canon C100 and DSLRs, using a combo of natural lighting and LED light panels.
  • Edited in Adobe Premiere Pro with graphics and animation completed in Adobe Illustrator and After Effects.
  • Music sourced from Premium Beats.

Categories // After Effects, Camera Work, IAG Work, Motion Graphics, Portfolio, Video, Web Video Tags // 3M, ANCAP, Arrb, Bosch, IAG, NRMA Insurance, NRSPP, Origin Australia, Uniting Care, Vic Roads

Child Restraints

04.12.2015 by Hayley Rollason //

Produced whilst employed at IAG Research Centre for the NRMA Insurance and RACV brand this video is a guide on new laws surrounding child restraints with the legalisation of ISOFIX child restraints. It also gives guidance on installation and determining which size of restraint suits different ages and sizes of children.

A collaboration between myself and my colleague, she took on the NRMA Insurance branding and I took the RACV. Together we arranged many, many shoots around the schedules of many busy families. A big thank you goes out to everyone who assisted and let us borrow their stores, cars, selves, homes and of course, children. Knowing that working with children can be a legal minefield we were careful to make sure we educated ourselves on what we needed to supply and how we needed to schedule the shooting.

They say don’t work with children or animals, though I have to say the children were an absolute delight. The freaking restraints were the pain. Carting several of them around Sydney, along with a car full of gear, and learning on the fly how to practically install them into several cars.

Together my colleague and I wrote, storyboarded, shot, lit, animated and edited with some great results.

This work was released on YouTube on the respective brands channels. Short episodic pieces were also produced for Facebook release. Once released we found this video did very well with over 18,000 views in a couple days.

Child restraints View Count
Facebook view count, likes and shares for Child Restraints in Australia video

Tech Specs:
Shot on Canon DSLRs, using a combo of natural lighting and LED light panels.
Edited in Adobe Premiere Pro with graphics and animation completed in Adobe Illustrator and After Effects.
Music sourced from Audiomicro.
Voice over by Diane De Zylva.

I am in there somewhere too! Can you spot me?

Categories // Camera Work, Editing, IAG Work, Motion Graphics, Portfolio, Video, Web Video Tags // 7D, Child Restraints, Children, ISOFIX, NRMA Insurance, RACV

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“She brings to any project both her creative editing & graphic design”


Michael Neil-Smith
Creative Director
Anvil Media

Full recommendations available here

Animation and motion graphics services
2017-01-19T18:10:42+11:00

Michael Neil-Smith
Creative Director
Anvil Media

Full recommendations available here

She brings to any project both her creative editing & graphic design but also an organisational and project management rigour that we value very highly. She takes the time to understand the content and delivers within our, sometimes tight, schedules.
https://curl.co/testimonials/she-brings-to-any-project-both-her-creative-editing-graphic-design/

“She’s professional, creative and a pleasure to partner with”


Janine Marin
Director - Digital Marketer
JanineMarin.com.au

Full recommendations available here

Animation and motion graphics services
2017-03-31T10:52:55+11:00

Janine Marin
Director - Digital Marketer
JanineMarin.com.au

Full recommendations available here

She helped visualise exactly what I wanted and even though we were in 2 different states, working with her was seamless.
https://curl.co/testimonials/shes-professional-creative-and-a-pleasure-to-partner-with/

“I am beyond thrilled with the work Hayley created and the results we achieved”


Emma Mazur
Owner
Manflower Co

Full recommendations available here

Animation and motion graphics services
2017-08-15T19:53:15+10:00

Emma Mazur
Owner
Manflower Co

Full recommendations available here

"I am beyond thrilled with the work Hayley created and the results we achieved"
https://curl.co/testimonials/i-am-beyond-thrilled-with-the-work-hayley-created-and-the-results-we-achieved/

“I would recommend Hayley for anyone who need to build an explainer video quickly with exceptional quality.”


Tamara Rozentals
Digital Marketing Manager
GiveEasy

Full recommendations available here

Animation and motion graphics services
2017-08-21T12:49:55+10:00

Tamara Rozentals
Digital Marketing Manager
GiveEasy

Full recommendations available here

"I would recommend Hayley for anyone who need to build an explainer video quickly with exceptional quality."
https://curl.co/testimonials/i-would-recommend-hayley-for-anyone-who-need-to-build-an-explainer-video-quickly-with-exceptional-quality/

“I’d recommend her services to B2B or B2C organisations looking for a great quality on-brand video.”


Anna Chatburn
Marketing Director
The Strategy Group

Full recommendations available here

Animation and motion graphics services
2018-01-03T16:00:10+11:00

Anna Chatburn
Marketing Director
The Strategy Group

Full recommendations available here

"I'd recommend her services to B2B or B2C organisations looking for a great quality on-brand video."
https://curl.co/testimonials/well-definitely-working-hayley-id-recommend-services-b2b-b2c-organisations-looking-great-quality-brand-video/
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