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Safest Fleet

10.12.2015 by Hayley Rollason //

Produced whilst employed at IAG Research Centre, this video is aimed at businesses and highlights the mutual benefit of a Safe Vehicle Policy for businesses, their employees, and the wider community. This is a policy that ensures the fleet vehicles that a company purchases are of the best possible ANCAP safety rating. Speaking to directly to businesses, we wanted to frame the video in a way to show that a Safe Vehicle Policy makes business, financial, and emotional sense.

This video involved several interview shoots, including two in Melbourne that were outsourced to a local team. My roles on this project included collaborating in the script writing, shooting a few of the interviews, shooting montage footage, and the motion graphics. The motion graphics allowed me to play with Particular, the After Effects particle-based plugin from Red Giant.

My colleague also collaborated in script writing, shot a few of the interviews and took on the edit. This was a very low budget project so we resorted to sourcing clips from previous projects and shooting around the office. We rounded up people in the office for various shots, including shots of ourselves and even my mum and brother. We also used a member of the client’s team for the voice over, recording it ourselves in our mini sound booth.

In order to get the message out, our client launched the video with a press release. The story was picked up by two industry media outlets, Insurance Business Online and Insurance News.

Insurance News Article
Insurance News article in response to Safest Fleet media release.

For more information on Safe Fleet policies contact the National Road Safety Partnership Program.

Tech Specs:

  • Shot on Canon C100 and DSLRs, using a combo of natural lighting and LED light panels.
  • Edited in Adobe Premiere Pro with graphics and animation completed in Adobe Illustrator and After Effects.
  • Music sourced from Premium Beats.

Categories // After Effects, Camera Work, IAG Work, Motion Graphics, Portfolio, Video, Web Video Tags // 3M, ANCAP, Arrb, Bosch, IAG, NRMA Insurance, NRSPP, Origin Australia, Uniting Care, Vic Roads

Showreel

https://vimeo.com/491440492?loop=0

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“I am beyond thrilled with the work Hayley created and the results we achieved”


Emma Mazur
Owner
Manflower Co

Full recommendations available here

Animation and motion graphics services
2017-08-15T19:53:15+10:00

Emma Mazur
Owner
Manflower Co

Full recommendations available here

"I am beyond thrilled with the work Hayley created and the results we achieved"
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Digital Marketing Manager
GiveEasy

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Animation and motion graphics services
2017-08-21T12:49:55+10:00

Tamara Rozentals
Digital Marketing Manager
GiveEasy

Full recommendations available here

"I would recommend Hayley for anyone who need to build an explainer video quickly with exceptional quality."
https://curl.co/testimonials/i-would-recommend-hayley-for-anyone-who-need-to-build-an-explainer-video-quickly-with-exceptional-quality/

“I’d recommend her services to B2B or B2C organisations looking for a great quality on-brand video.”


Anna Chatburn
Marketing Director
The Strategy Group

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Animation and motion graphics services
2018-01-03T16:00:10+11:00

Anna Chatburn
Marketing Director
The Strategy Group

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"I'd recommend her services to B2B or B2C organisations looking for a great quality on-brand video."
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“It’s been such a pleasure working with Hayley and I highly recommend her for creating a quality animation video.”


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Education Consultant
PEACS

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Animation and motion graphics services
2019-08-06T14:03:51+10:00

Mitsuki Sato
Education Consultant
PEACS

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"It's been such a pleasure working with Hayley and I highly recommend her for creating a quality animation video."
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“If you are looking for a creative animator who listens and executes every time, Hayley is your person.”


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Co-founder
Troppolicious

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Animation and motion graphics services
2020-10-15T11:39:39+11:00

Jason Nealon
Co-founder
Troppolicious

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"If you are looking for a creative animator who listens and executes every time, Hayley is your person."
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