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#15minmograph Challenge

01.21.2017 by Hayley Rollason //

So in the past week, I came across a little challenge – #15minmograph.

It all started in my School of Motion Alumni group, one member, Ryan Plummer, challenged himself to create something in 15 mins and posted the result. I was totally struck by the idea. I have wanted to create something daily, I even toyed with the idea of a vlog but I don’t necessarily want my personal business up online more than it is now and wanted something more motion design and animation based, as my love for the field is only growing. This was perfect. Even on my busiest day, how can I not find 15 mins to create something small and creative? And so, I joined in.

The rules are pretty simple and whilst on a couple of occasions, I have broken them, which I will go into more details about day-by-day, the restriction amps to the creativity.

#15minmograph rules
#15minmograph rules

I will try to maintain this daily for as long as possible, I won’t beat myself up if I don’t get to it or skip a day, but I will try and I will post the results here and on Instagram. Feel free to click through to the post going in-depth at each challenge day.

Day1 - TheEye

Day 1 – The Eye

 

Day 2 - Lightbulb

Day 2 – Lightbulb

 

Day3 - Lifting

Day 3 – Do you even lift, bro?

 

Day4 - Slice

Day 4 – Slice ’em up, buttercup

 

Day5 - Awkward

Day 5 – Awkward Dance

 

Day6 - Rainin'

Day 6 – Rainin’

 

Day7 - Endless Summer

Day 7 – Endless Summer

 

Day8 - Epic Shot

Day 8 – Epic

 

Day 9 - Trapped

Day 9 – Offset Trap

 

Day10-SpinDown

Day 10 – Spin Down

Categories // After Effects, Fun, Motion Graphics, Motion Graphics, Personal Project, Portfolio, Social Media, Video, Web Video Tags // 15 min mograph, 15 minutes, 15minmograph, adobe after effects, ae, after effects, animation, cairns animation, Cairns motion design, cairns motion graphics, challenge, instagram, instagram video, mograph, motion graphics, school of motion

Commercial Graphics

10.22.2016 by Hayley Rollason //

Working with Ensemble’s Sydney team to animate the “3 months” graphic for the Bravecto Australia TV commercial campaign. The video also served as a YouTube commercial and a feature video of Bravecto Australia’s homepage, hence the 1.1 mil view count.

1.1 million YouTube views

https://www.youtube.com/watch?v=jdxKaqo3FmU

Categories // After Effects, Animation, Client Work, Motion Graphics, Motion Graphics, Portfolio, Recent Work, TV Commercial, Video, Video Marketing, Web Video Tags // ad, adobe after effects, ae, after effects, animation, Bravecto, cairns animation, Cairns motion design, cairns motion graphics, Commercial, Ensemble, Ensemble Australia, mograph, motion graphics, tv ad, tv commercial

MedicineList+ App Explainer

04.12.2016 by Hayley Rollason //

Contracting for Anvil Media, I recently produced an animated explainer video for MedicineList+. This is a smartphone app to help people by managing their medications and assisting them in talking with medical professionals.

Being an app with a wide variety of use cases, the script was written around 3 key character, Jay, Edith and Sarah. Each character has different conditions, medications, doctors and lifestyles to manage, but with each, the app is a big help. This is clearly communicated through animation as we are able to transplant all aspects of the person’s experiences into a single frame and are therefore able to communicate the benefits in one hit but without overwhelming the viewer.

Along with this 3.5 min version, 4 x 30-second versions were also produced. Separating each of the character stories into a single piece as well as a piece targeting Doctors and medical professionals to encourage them to share the app with their patients.

https://www.youtube.com/watch?v=7dmQU16-7kg

Short Versions

Jay’s story

https://www.youtube.com/watch?v=X2w0c0pQv6I

 

Sarah’s story

 

Edith’s story

 

Dr Leigh’s story

https://www.youtube.com/watch?v=5TxkO3-3IKI

Categories // After Effects, Animation, Client Work, Explainers, Portfolio, Recent Work, Video, Web Video Tags // adobe, after effects, animated app video, animated explainer, animation, animator, anvil media, app video, client work, explainer, Illustrator, MedicineList Plus, nps, nps medicinewise, pixityland

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“Hayley’s great animation and storytelling”


Jayne Goodman
Insights Manager - Customer Strategy
News Corp Australia

Full recommendations available here

Animation and motion graphics services
2017-01-19T18:07:29+11:00

Jayne Goodman
Insights Manager - Customer Strategy
News Corp Australia

Full recommendations available here

I really appreciated working with Hayley and found that Hayley understood the brief from the get go and brought along great ideas to the storyboarding and creative process.
https://curl.co/testimonials/hayleys-great-animation-and-storytelling/

“She brings to any project both her creative editing & graphic design”


Michael Neil-Smith
Creative Director
Anvil Media

Full recommendations available here

Animation and motion graphics services
2017-01-19T18:10:42+11:00

Michael Neil-Smith
Creative Director
Anvil Media

Full recommendations available here

She brings to any project both her creative editing & graphic design but also an organisational and project management rigour that we value very highly. She takes the time to understand the content and delivers within our, sometimes tight, schedules.
https://curl.co/testimonials/she-brings-to-any-project-both-her-creative-editing-graphic-design/

“She’s professional, creative and a pleasure to partner with”


Janine Marin
Director - Digital Marketer
JanineMarin.com.au

Full recommendations available here

Animation and motion graphics services
2017-03-31T10:52:55+11:00

Janine Marin
Director - Digital Marketer
JanineMarin.com.au

Full recommendations available here

She helped visualise exactly what I wanted and even though we were in 2 different states, working with her was seamless.
https://curl.co/testimonials/shes-professional-creative-and-a-pleasure-to-partner-with/

“I am beyond thrilled with the work Hayley created and the results we achieved”


Emma Mazur
Owner
Manflower Co

Full recommendations available here

Animation and motion graphics services
2017-08-15T19:53:15+10:00

Emma Mazur
Owner
Manflower Co

Full recommendations available here

"I am beyond thrilled with the work Hayley created and the results we achieved"
https://curl.co/testimonials/i-am-beyond-thrilled-with-the-work-hayley-created-and-the-results-we-achieved/

“I would recommend Hayley for anyone who need to build an explainer video quickly with exceptional quality.”


Tamara Rozentals
Digital Marketing Manager
GiveEasy

Full recommendations available here

Animation and motion graphics services
2017-08-21T12:49:55+10:00

Tamara Rozentals
Digital Marketing Manager
GiveEasy

Full recommendations available here

"I would recommend Hayley for anyone who need to build an explainer video quickly with exceptional quality."
https://curl.co/testimonials/i-would-recommend-hayley-for-anyone-who-need-to-build-an-explainer-video-quickly-with-exceptional-quality/
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